Posted 01.07.2018 by Josh Krakauer

Hey Everybody, Meet Laura Kivlighan

Laura is bringing her 8+ years of marketing chops to the heart of Iowa City, and we couldn't be happier. Everyone, meet Laura.

So, where are you from?
Born and raised in Maryland, closer to D.C. than Baltimore.

What is your favorite part of Iowa City?
The pedestrian mall (ped mall for the locals). I’ve never lived anywhere with such a central location for the community to gather, listen to music, eat, drink and play. You can find me chasing my toddler around the playground or playing pinball at the pizza arcade. And lucky for me, Sculpt’s office is right on the ped mall!

Describe yourself in three words.
Cool mom wannabe.

How long have you been doing this digital marketing stuff?
In some capacity for 8+ years.

What is your favorite campaign that you’ve seen a brand execute this year?
Fearless Girl by State Street Global Advisors

I love that one, too. If you could trade places with one person for the day, who would it be and why?
Joanna Gaines. I would want to tap into her design brain, live on an adorable hobby farm and bake delicious goodies for the Silos Baking Co. Oh and be married to a contractor. I have a lot of home projects for him to complete in that one day.

Coffee or tea?
Latte, no flavors, no sugar, preferably with latte art.

Latte art is a must. Where is your favorite place in the world?
Not to sound like a total wanderlust millennial, but Torres Del Paine National Park in Chile.

Which song would be your reality show’s theme song?
Taylor Swift – Shake It Off. Because I never miss a beat, I’m lightning on my feet.

Ha! Snapchat or Instagram stories?
Instagram stories are currently my fav.

What do you like most about the color orange?
It appears on the packing of Tangerine IPAs. Yum.

So you’re sitting down to eat dinner. What does your favorite meal consist of?
Gnocchi. I’ve never met a Gnocchi I didn’t like. Still learning how to cook it at home and pronounce it at restaurants.

Winter or summer?
Summer, all day long. Iowa winters have helped shape my perspective.

What is your biggest professional accomplishment?
Outside of Kim Kardashian replying to my tweet? Winning a Shorty Award for Best Facebook Contest.

The Kim K tweet is appropriately high on your list. What’s your favorite thing to do on a rainy Sunday?
I’m no longer allowed to puzzle at home. Had a real bad puzzling addiction back in 2014. These rainy Sundays I enjoy reading the latest memoir on my list.

You can only watch one movie for the rest of your life. What movie is it?
What about Bob? Giggling to myself just thinking about it. I’m SAILING!

What is one quote or motto that especially resonates with you?
According my senior yearbook it’s: “Don’t cry because it’s over, smile because it happened.” And I stand by that.

Josh Krakauer

Josh Krakauer is the CEO of Sculpt, that B2B social media agency you just discovered. Josh has launched social media campaigns for best-selling books, publicly-traded corporations, and early-stage startups. Josh works from Washington, DC, but still thinks Iowa City is the best city on earth.

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