Digital Marketing Programs

Generate leads, traction, and conversions with a positive return on your hard-working investment.

acquisition growth campaigns

Hit your important, measurable business goals by generating more conversions at every stage of the marketing funnel.

Sculpt’s 5-step student and customer lead acquisition programs cover the planning, testing, and ongoing optimization of your brand’s top-of-the-funnel acquisition strategy.

1. Assessment

Are you ready for Sculpt? Our 10-day assessment helps you gain a crystal clear view of what you need to do to achieve your goals. We end with a meeting to review your full audit, customer value journey opportunities, & quick wins to implement immediately.

2. New funnel foundation

We’ll put together the essential pieces in place for a successful acquisition marketing campaign, including a customer journey map, content and campaign strategy, and concrete KPIs.

3. Acquisition campaign build

You’ll get a paid acquisition campaign plan with fresh new assets that speak to your customer’s needs and desires. We use insights from web and social analytics, campaign performance, and internal optimization huddles to improve our impact, week-after-week.

Service elements include:

  • dedicated Digital Strategist for day-to-day efforts and communication
  • landing page builds for A/B offer testing
  • social media ads driving persona-targeted traffic
  • paid search campaigns with intent-triggering keywords
  • integration with marketing automation for lead nurturing

At the end of 100 days…

You will have a clear sense of your key audience and their journey to becoming a customer, a new digital marketing foundation, and a campaign generating new leads to your core offers.

4. Test, learn, and scale.

After another 90 days of campaign testing, expect a dialed-in, lead-generating campaign with clear opportunities for improvements or duplication. Your campaigns are optimized by a paid digital strategist, and will provide a clear sense of what offers or ads drive conversions.

5. Level up and train your team on our campaigns

Evolve you and your team’s capacity to hit goals through our on-demand training with DigitalMarketer.com, and one-on-one walkthrough sessions with our team over the next 8+ months.

other areas of focus

SEO audits

Time to take a peek at your source code. Sculpt’s website and search marketing audits provide tactical recommendations for improving your visibility in search engine results pages (SERPs).

paid search campaigns

A push from paid channels helps you generate results faster. Trust Sculpt to build, manage, and optimize your PPC program.

conversational marketing

Challenge us to maintain your brand voice as your prospect moves from stranger to promising lead. We use conversational marketing platform Drift to convert website visitors into conversion opportunities with real-time chat bots.

Every idea that came up, the Sculpt team had a way, a resource or a tool to take that idea even further. All of which is visible within our marketing strategies and helped set us apart from others within our industry as well as put us substantially ahead of our competition.

Let’s talk about your 2019 growth goals (and beyond).

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